Blog Posts / General

Solving the 6 Biggest Challenges in the Furniture Sector
Unless you’re reading this from the far future, we don’t need to tell you that 2023 is not without its share of hurdles. The many problems of 2022 still continue, and even long standing, traditional sectors like the furniture industry are feeling the pressure. In such times, there is no one simple answer, as the challenges are unique and...

Digital Transformation Pitfalls / Why Tech Isn’t Step 1
How do you climb a mountain? Do you find the highest peak and move forward, or do you assess the route and assemble the right crew and equipment for the task at hand? Just like with digital transformation, there is a right answer here. More specifically, there are many questions that need to be answered first. Is this your...

MACH Architecture vs Digital Experience Platform (DXP) / Why MACH Technology Dominates
We have already presented our observations on the imperfections of the “monolithic” Digital Experience Platforms (DXPs) and the MACH Architecture’s business and technological advantage over DXPs. Below we have outlined the most important pros and cons of both DXPs and the MACH architecture to help you answer the question about what to choose, and to...

MACH Architecture vs Digital Experience Platform (DXP) / Why MACH’s Best-of-Breed Approach is a Better Fit
“The customer is always right” mantra has been repeated by the world of e-commerce for a very long time. And in the era of growing communication channels and brand touchpoints, this phrase is now more meaningful than ever. For this reason, organizations need to become increasingly agile, flexible and respond to customer needs at speed. As we have...

MACH Architecture vs Digital Experience Platform (DXP) / The Increasing Drawbacks of DXP Technology
The MACH architecture is a relatively new approach to building and developing IT systems, and thus stimulating change in business. This solution is most frequently adopted by e-commerce firms. This flexible and scalable infrastructure has already been deployed by companies such as Spotify, Puma and Coca-Cola. Some continue to refer to the MACH approach as...

6 Values / 1 World of Difference
How do you define the intangible aspects of a company? Those magical attributes that don’t exist as documented, legal facts. These essential elements also can’t be overlooked. Sure, we’ve been around <since.1997> but that’s not all. Our way of interacting with people, projects and challenges was a huge part of that success – and still...

Unity Group 2.0 / The Branding Strikes Back
Energetic new times call for an energetic new look. Over the last few years, we’ve expanded in both the services offered and the markets we are active in. In 2020 alone, we: Moved to a fancy new office in Krakow Also moved to a similarly fancy new office in Wroclaw Launched new consolidated offer and expanded our range of...

Teal in a Crisis – Myths vs. Practice
In the face of ongoing pandemic, the resulting economic crisis and the difficulties of many companies, I am increasingly confronted with the question of the most appropriate organisational model – one that’s resistant to difficult times. Many publicists, and sometimes business practitioners, are putting forward the hypothesis that this is the moment to...

Cultural Diversity: How to Connect With International Clients
These days, most businesses have a multicultural aspect to them. Even if you’re not an international organization with offices around the world, the sheer diversity of society itself often means you’re coming in contact with people from all different backgrounds on a regular basis. And this is a good thing! There is strength in variety. And, since...

Solid Foundations in Turbulent Times
Maturity, partnership, responsibility, transparent communication and company values have been the foundation of Unity Group since 1997. This has enabled us to build an organization that is constantly growing, provides a stable space for our employees and, above all, continuously delivers value to our customers and supports the development of their business....


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