Blog Posts / Industries

Medical AI / Examples of AI in Healthcare That Will Blow Your Mind
After 3 years of searching and visiting over a dozen doctors, a frustrated mother finally turns to ChatGPT to find the cause of her child’s pain. The woman enters information about the boy’s condition and adds data from test results. ChatGPT suggests a rare neurological condition – spinal cord anchorage syndrome. The doctor then confirms this...

Digital Transformation in the Building Materials Industry
The construction industry has not escaped the digital revolution. On one hand, we have the pressures of EU legislation and, on the other, the enormous opportunities that such new technologies bring. What innovations can become a critical success in this sector? Let’s check out the most important building materials industry digitalization trends! The...

Digital Transformation in Healthcare: A New Era of Patient-Centric Care
Of all sectors, healthcare is one that benefits the most from digitalization. Traditionally rooted in hands-on patient care and face-to-face consultations, is the entire market is undergoing a seismic shift. Every step of the healthcare journey, from initial appointments to recovery check-ins, is being enhanced by digital innovations. What are the most...

Experiential Retail Stores / Brick and Mortar for the Digital Era
Despite numerous attempts to destroy the sector for good, physical retail stores still form a key part of regular business activity. Of course, while most brick and mortar retailers are at least expanding online, there’s now a more competitive retail sector and even the biggest chains need to up their game. In our eternal quest to uncover every...

Machine Learning and Customer Segmentation / Meet the Perfect Couple
The rapid technology development is revolutionizing almost every area of business operations, including customer segmentation. Machine learning hand in hand with AI is emerging as one of the most interesting trends, transforming the way in which you can segment and, consequently, successfully reach your customers. You’re about to see how machine...

How to Use AI in Business / A Practical Guide
Over the past few months, the number of AI-based tools and systems has exploded. More and more people are talking about using AI in business. However, the common narrative suggests that artificial intelligence technology is some kind of magic that solves all problems on its own, or a way to generate cool pictures. Managers and business owners have a...

Quickstart Guide to Cloud-Based System Integration
Businesses increasingly migrate their infrastructure to the public cloud environment – moving there with their servers, mass storage, CRM systems and business processes. IT system integration in the cloud may be another step in this journey. This is a very interesting option for companies that plan or have started to use cloud services. In this piece, we...

E-Commerce Development in 2023 / Trends and Expert Tips
Due to the anticipated crisis, 2023 will be a tough year, which will undoubtedly affect the operations of many companies. After the difficult two-year pandemic, which disorganized or even crushed many businesses around the world, we will probably face such challenges as rampant inflation, energy problems and disrupted supply chains. The economic and...

A Single Source of Truth / A Key Way To Eliminate Technical Debt
Repetition, inaccuracy and inconsistencies are issues every business wants to avoid. They’re also typical signs of poorly chosen – or poorly used – technologies. When used right, good technology can eliminate unnecessary repetition, ensure greater consistency and generally improve results over all. At the core of this is often the concept of “A...

Personalization in E-Commerce / The Basics
When talking face to face, personalization often happens at unconscious level. Interacts are smooth, adapted on the fly to suit the customer’s needs. Shop assistants can guide people to where they need to be and, when it comes to homing in on exactly what someone wants, it’s the fundamental secret to any good salesperson. But online? We must adapt....


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