Solution: Web Design and Development Industry: Real Estate

Client Panel for Top Customer Service Standards

Easy Documentation Handling
<process.simplified >
Query Optimization
<support.optimized >
Work Streamlined
<systems.integrated >

The Challenge

Purchasing an apartment is often the most significant investment we ever make. That is why it is usually accompanied by strong emotions and a high level of stress. Thus, in such cases, it is necessary to provide the highest quality of service possible. The ease of accessing information and automation of the processes are the most important factors.

Hence, Archicom – one of the leading real-estate developers in Poland, turned to us with their need of an easy-to-use tool that would improve after-sales service and deliver the highest possible customer assistance standards.

  • Creating a Client Portal – the business purpose of which was to provide the developer’s customers with necessary information by allowing for easy access to data and documentation obtained from different systems.
  • To create and integrate the existing data structure with CRM and PIM in order to ease the access to information for Archicom’s clients.
  • Finding the optimal way to integrate the CRM and PIM with the existing third party solutions. To address the problem of having to insert all the data manually, which was tedious and time-consuming.
  • To develop an intuitive counterpart for Archicom’s present solution that is custom-made, yet rather complex and clunky.
Agnieszka Zamojska-Sroka
Marketing Director Deputy

"Unity Group already possessed high competencies and strong technological facilities during the sales process. We appreciate the fact they paid a great deal of attention to understanding our needs, as well as the specific traits of the industry and choosing the optimal solution for us."

The Solution

  • Based on the feedback gathered during the workshops with Archicom’s clients, Unity Group recommended a system based on two primary components: Kentico-based CMS and .NET for the systems integration and automation of the process.
  • The platform facilitates both formal documentation handling and setting important meeting dates, as well as informing the clients about less crucial matters, like community events.
  • Thanks to the implementation of the FAQ segment, the reduction of the number of frequently asked questions and of the need for direct contact with Archicom’s representatives. The panel also assigns appropriate contact persons based on the location of the investment.
  • The integration of the Client Panel with the company’s CRM and other existing systems, which translates to process optimization and higher working standards.

The Result

Easy Documentation Handling
100% of the floor plans reach Archicom’s customers through the Client Panel.
Query Optimization
The Client Panel reduced the number of frequently asked questions and the need for the customers to make contact by phone or e-mail.
Work Streamlined
Streamlined processes and working standards due to systems integration and process optimization.
Shorter After-sales
Shorter after-sales servicing allows the company to focus on generating new sales opportunities.

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