10.09.2020

‘New Normal’ Hit Retail Market Forcing Investment in Digitalization

The pandemic increases digital transformation efforts in the retail industry and boosts online commerce. Experts from Emarsys and Unity Group took a closer look at e-commerce data and consumer behaviors to share advice with retailers during an online event. Business owners should focus on long-term investments in digitalization of sales channels as well as on creating omnichannel platforms. (content in German)

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/ Recent News

21.09.2021

Retail Sales Remain in Strong Trend, Benefiting GDP According to Analysts

Retail sales growth (in constant prices) accelerated in August to 5.4% from 3.9% y/y in July, but came in below consensus. According to economists, it testifies to the continuing strength of consumer demand, which remains the main driver in Q3. Sebastian Blaszkiewicz, sales director at Unity Group, reminds about the changes taking place in online shopping and the overall growing number of e-shops. (content in Polish)

20.09.2021

Shopee Made Its Debut in Poland

A new marketplace player has emerged in Europe, starting its expansion with Poland. The solution belongs to Sea Ltd, the Singapore-based technology group of billionaire Forrest Li. Initially, the platform was focused on commerce in the C2C model, but it is increasingly developing its B2C capabilities. Sebastian Błaszkiewicz, sales director at Unity Group, sees Poland as a favorable market for Shopee. (content in Polish)

13.09.2021

Unity Group to Build Digital Commerce Transformation Within Euvic Group

As a result of the pandemic, the digital transformation of companies has significantly accelerated, and recent months have shown that it will only continue. The driving force behind this process are companies providing professional IT consulting and services, among which (both regionally and globally) there is fierce competition. Unity Group teams up with Euvic Group to strengthen its capabilities. (content in German)

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