Research by Unity Group shows that 80 percent of Polish B2B companies sell online. Yet even despite the pandemic, around 70 percent of decisive survey respondents consider sales representatives, partners and branch offices as key sales channels. Grzegorz Rudno-Rudziński, Managing Partner at Unity Group, sums up the survey and defines the outlook for changes in the B2B market with a focus on competitiveness. (content in Polish)
31.03.2021
Business Purchases Remain Hardly Digitalized. The Pandemic May Change That
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/ Recent News
11.04.2024
Rail by Unity Group will be a Bronze Partner at Rise of IoT and Big Data in Rail 2024
The Rise of IoT conference in Cologne, Germany, is a cyclical event that brings together the largest representatives of the broader rail sector from across Europe. Rail operators, maintainers and rolling stock owners are all present, as well as representatives from the IT industry. The event bridges the physical and digital worlds, emphasizing solutions from the Internet of Things, artificial…
18.03.2024
Unity Group Is Betting on Strengthening the Business Consulting Area and Is Joining Forces With Allwins Management Partners. Targets Further Growth in Results
Unity Group, one of the leaders in the digital transformation of commerce in Poland, started the year on a strong note. The company has significantly strengthened its business consulting department as an important link in the process of change related to the digitization of companies. “The area of business consulting is a key part of the digital transformation process of…
27.10.2023
Unity Group at E-commerce Expo 2023
The E-commerce Fair (Targi e-Handlu) is the largest event related to the e-commerce sector in Central Europe. This year’s 24th edition of the event will take place on October 27, 2023 from 10:00 to 17:00 at the EXPO XXI building at 12/14 Prądzyńskiego Street in Warsaw, Poland. More than 100 exhibitors will be present, among which we – Unity…
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