14.10.2020

FDI SelectChicago Conference: Digital Transformation Made in Poland

During the fifth edition of the American conference "FDI SelectChicago" Unity Group, PAIH (Polish Investment and Trade Agency), IT Corner and Booksy will lead a series of online panels devoted to digital commerce transformation and technological cooperation between Chicago and Poland. Dominik Janes, Partner at Unity Group, observes changes in the retail market and an e-commerce breakthrough, promising an exchange of experience with investors. (content in Polish)

28.09.2020

While Polish E-Commerce Boom Prevails, Debts of Stores Also Rise

July 2020 brought 10% yearly increase of online retailers’ overdue receivables despite steep growth in sales. The end of the year is going to aggravate the situation. Around 4500 Polish e-commerce companies are dealing with debts. Unity Group’s sales director, Sebastian Błaszkiewicz, notes that growth of the e-commerce industry together with rising competitiveness contribute to increase in debt burden. (content in Polish)

21.09.2020

Polish E-Commerce Market Value Will Exceed 100 BN PLN in 2020

The pandemic has encouraged online buyers to buy more frequently and increase their average shopping basket value. Unity Group maintains its forecast. Polish e-commerce market value is going to exceed record-breaking 100 bn PLN in 2020. According to Unity Group’s managing partner, Grzegorz Rudno-Rudziński, the best scenario may bring a result as high as 120 BN PLN. (content in Polish)

14.09.2020

This Is How Much Allegro Earns on Us. The Company Shows Interesting Data

Allegro decides to enter Warsaw Stock Exchange (GPW) and it releases its suprising results. During a conference, the company reveals average user’s spending of 2300 PLN in the last 12 months. Allegro’s profit reaches 47% of revenue, which means a decline compared with previous years. Yet Unity Group gives an optimistic forecast to Polish e-commerce. (content in Polish)

14.09.2020

‘New Normal’ Reshapes Retail Market and Forces Investment in Digitalization

The pandemic has taken retail sector into accelerated digital transformation. The growth of e-commerce slowed down, but the industry still thrives. Emarsys and Unity Group prepared an online session to share insights from e-commerce data and customer observations. Retailers should focus on making long-term investments to digitalize sales channels and build omnichannel platforms. (content in Norwegian)

11.09.2020

Pandemic Has Dramatically Changed Retail Trade

The outbreak has put the retail sector onto digital tracks. Since the restrictions got loosened, e-commerce growth has slowed down but still remains impressive. Retailers should now invest in digitalization of sales channels, including omnichannel platform development. These are the key takeaways from a webinar hosted by Emarsys together with Unity Group. (content in Polish)

10.09.2020

Pandemic Has Changed Commerce. The ‘New Normal’ Became Digital for Retailers

Digitalization of the retail sector is advancing at a record pace. Experts from Emarsys and Unity Group examined e-commerce sales data and consumer behaviors. During the latest webinar, the companies shared insights with retail business owners. The industry should take the direction focused on long-term investments in the areas such as digitalization of sales channels and creation of omnichannel platforms. (content in German)

10.09.2020

Shape of Retail Market Has Changed. New Normal Requires Investments

The pandemic moved the retail sector towards digital transformation. Positive sentiment remains in e-commerce. During an online event, experts from Emarsys and Unity Group revealed a set of observations from market analysis. Retailers should set their sight on long-term investments in digitalization of sales channels and creating omnichannel platforms. (content in German)

10.09.2020

‘New Normal’ and Changes in the Retail Market Created the Need for Investments

The pandemic is putting digital transformation first. Experts from Emarsys and Unity Group analyzed market trends and left retailers clear recommendations during the latest online event. Above all, the industry should focus on long-term investments in digitalization of sales channels and development of omnichannel platforms. (content in German)

10.09.2020

‘New Normal’ Hit Retail Market Forcing Investment in Digitalization

The pandemic increases digital transformation efforts in the retail industry and boosts online commerce. Experts from Emarsys and Unity Group took a closer look at e-commerce data and consumer behaviors to share advice with retailers during an online event. Business owners should focus on long-term investments in digitalization of sales channels as well as on creating omnichannel platforms. (content in German)

10.09.2020

Retailing in the ‘New Normal’ Era: The Pandemic Forced Investment in Digitalization

The pandemic stimulates digital change in the retail sector. The accelerated growth of e-commerce slowed down, but remains impressive. Following observation of customer behavior and e-commerce data, Emarsys together with Unity Group share advice with retailers. Long-term investments in digitalization of sales channels and development of omnichannel platforms proves to be the meaningful course of action. (content in English)

10.09.2020

Retailing in the ‘New Normal’ Era: The Pandemic Radically Changed the Market and Forced Investment

The pandemic has accelerated the transformation of the retail sector and its switchover to digital. During an online session, Emarsys and Unity Group’s analysts presented insights from e-commerce data and consumer behavior observation. Retailers should focus on long-term investments in the digitalization of sales channels, including the development of omnichannel platforms. (content in English)

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