Blog
16.04.2024
PIM Systems in Marketplace Platforms
High quality and accurate product data enables sellers to present their assortment appropriately, and consumers to find exactly what they are looking for. The most popular marketplace platforms operate almost like search engines, allowing consumers to advanced filter listings using multiple keywords and various parameters. However, managing the vast amount...
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MuleSoft Licensing Cost Changes / A Lower Barrier to Entry
MuleSoft, renowned for its robust API management, integration and automation services, is a leading for enterprises looking to streamline operations and foster innovation through connectivity. Recently, MuleSoft has been transforming its pricing model, moving from a fixed, capacity-based approach to a more dynamic, usage-based pricing structure. This not...
Recommerce / The Importance of Pre-owned Goods on the Broader Retail Market
In the past year or two, recommerce has grown immensely in popularity. With difficult economic situations, consumers are looking to resell and buy existing goods in order to save money. This in turn impacts direct sales, further encouraging existing retailers to enter the recommerce market. In this article, we want to explore the essentials of all things...
Asian Marketplaces / Threats to Local E-commerce
More and more consumers from around the world are turning to Asian shopping platforms, such as AliExpress, Temu and Shein, in search of attractive prices and a wide selection of products. This global trend has impacted most markets from North America to Europe, where the growing interest in shopping at Chinese stores poses numerous challenges for domestic...
Transforming Patient Outcomes: The Impact of Generative AI in Healthcare
Will our family doctor soon be a medical professional using an advanced AI chatbot? Or will we follow the example of today’s Internet users who try to diagnose themselves with a “Google Doctor” and independently check our health with one of the many specialized medical chatbots? We don’t know exactly how this AI gene will develop in the...
Maximizing Customer Engagement: Proven Omnichannel Solutions for Today’s Businesses
Ever wondered how to be present and consistent across all customer interaction points? Omnichannel retail solutions tie together your online and offline presence, ensuring a seamless and personalized customer experience that is no longer optional but essential. This article provides a deep dive into how these solutions work, their importance in today’s...
Product Information Management Best Practices
Product Information Management
Lots of products to manage and too many tools in the process? Or perhaps digital assets are scattered across the organization? Whether you’re a product manager looking to save time, or a business leader looking to improve operational efficiency, it’s never a bad time to make a positive change. Here, we want to share the best practices for...
Effective Portals, Happy Security / Meeting Content Needs in Security-Heavy Sectors
Choosing any technology is always a battle of priorities and business concerns. Not least of all, for companies with a heightened obligation to be secure, this can cause a lot of stress in internal decision making. In one specific case: marketing typically has a strong need to provide public information, but this can only be done without impacting security...
Composable Commerce Components / How to Build an E-commerce System?
When it comes to Composable Commerce, you’ve likely heard the term thrown around for a while now. But while the concept of building e-commerce platforms from modular components is rather clear, not everyone knows what tools are actually available for constructing this platform. So, let’s break down this topic into smaller components and explore...
Omnichannel Challenges / Overcome the Common Hurdles
The concept of omnichannel is probably well known to anyone involved in e-commerce and online sales. Unfortunately, implementing this model is not always easy and brings a number of different omnichannel challenges for retailers that make the model not always work as expected. Channels may be inefficiently integrated, processes may not all be well thought...
PIM vs PXM / What is Product Experience Management & Do You Still Need It?
When it comes to across product content across multiple channels, product information management are fast becoming the go to tools. However, since tools are a means to an end, if you want to create a memorable brand and product experience, you should also consider the wider Product Experience Management approach. Understandable, it’s easy to get lost...
10 Critical Digital Transformation Challenges to Overcome
Digital transformation has become a strategic imperative for organizations aiming to stay competitive and relevant in today’s rapidly evolving business landscape. However, the journey towards digital transformation is fraught with challenges that demand careful navigation. Successfully overcoming these obstacles is crucial for organizations to harness...
Digital Transformation for Business – Essential Guide
Even if you’re an established company that uses a myriad of digital tools, digital transformation never ends. 2023, with the massive rise of AI, is the ultimate proof that companies should always expect another digital wave. But just what are the most critical aspects of this whole digital business transformation and digitalization space in 2024 and...
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