Based on analysis of the business needs and goals of Euro Net Sp. z o.o., we created a dedicated e-commerce system for the leading brand in the home appliances and electronics sector in Poland. RTV Euro AGD is the first national, specialized retail chain, and at the same time one of the largest e-commerce providers in the country.
We launched the platform with the goal of improving the client’s sales and marketing processes. We meticulously developed a robust and comprehensive e-commerce system delivering a high level of sales efficiency. Today the RTV Euro AGD online store is as important a distribution channel as its brick and mortar stores. Moreover the e-store offers a multilevel product catalog. The website also features an extensive section with tips and information, and also allows the creation of dedicated sub-stores for selected brands or products. Along with the multilevel product catalog, another essential component of the system is the online orders module.
Functions and solutions:
The e-commerce system we created is a dedicated application based on analysis of the client’s business needs and goals. In order to achieve a transparent presentation of their offer, each category of products is described based on a different template. The crucial aspect of this solution is the capacity to freely set a range of parameters describing products from various assortment categories. This catalog structure makes it possible not only to provide very detailed information to shoppers, but also lets them compare and select products based on a large range of parameters. Correct display of products is facilitated by an advanced search engine offering search and comparison functions with broad selection of parameters.
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