Developing a dedicated online bookstore, based on an innovative commerce technology, Unity.Commerce

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  • Client
    • Publio
  • Scope of work
    • E-commerce B2C
    • IT systems integration
  • Technologies
    • PHP
    • Unity.Commerce

Agora SA, one of the multimedia market leaders in Poland, launched an e-bookstore developed by the Unity Group. The e-bookstore facilitates the purchase of e-books, audiobooks and e-magazines. The innovative character of the project, including content safety requirements, led Agora to pursue a dedicated system. The Publio.pl website uses one of the best tools for sales support, following in the footsteps of Poland’s leading e-commerce platforms.

In short

  • Customers can make purchases without registration, and products are available in the most popular formats – ePUB, PDF, MOBI, MP3.
  • Publio.pl, the only e-bookstore in Poland, offers an extensive section of gifts letting users select books and send gifts to friends.
  • The bookstore also offers a “My bookshelf” option, which is a user’s individual bookshelf filled with books purchased in the e-store.
  • The platform is fully integral with m-commerce solutions.
publio

On-line bookstore for a multimedia market leader

The website was designed based on our original system: Unity.Commerce. We developed the entire website with the aim of ensuring its shoppers’ great customer experience.

The offer is divided into thematic categories, and the tools delivered make it easier to search for specific positions. Users can browse through publishers based on various criteria: author, title, co-publishers or literary awards. Product selection is made easier thanks to reliable information, content description and presentations of authors. Moreover, the tag system on Publio.pl offers personalized product recommendations to e-bookstore users.

The cooperation model proposed by Publio.pl also delivers essential benefits to publishers and authors. With Agora’s help, they are able to enter the modern content distribution market. The website’s partners receive all necessary technological support, including format conversion and other solutions developed to satisfy the needs of various text formats. In order to monitor our cooperation with Publio.pl, we developed a dedicated extranet for our partners where they can review sales volume, payment status and their account status.

Outcomes

  • Dedicated extranet for business partners.
  • A sales track that supports cross-selling, up-selling, a personalized recommendation engine.
  • Advanced sales support.
  • Functionalities supporting community building.

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Piotr Wrzalik

Managing Partner

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