Data Analytics & Machine Learning

Recommendation systems are more than a buzzword. They have become one of the most popular ways to improve customer engagement and conversions on websites. An individual and personalized approach is a basic expectation, and users are much more likely to interact with brands that fit their current needs.  Let’s find out how recommender systems impact...

Data Analytics & Machine Learning

Within the article, you will find the following: What is Dynamic Pricing? Dynamic Pricing in e-commerce and the role of artificial intelligence in business A simple automation or an artificial man? The way to create smart price wizards Dynamic Pricing Behind the Scenes Why is it worth implementing a Dynamic Pricing strategy in logistics? How to build a...

Product Information Management

*Note: this blogpost was written by our friends at Ergonode in support of Commerce Days Transformation 2022. Check them both out! 👍 The implementation of a PIM system is a way to keep ahead of the competition in the future. With the expansion of the retail and e-commerce businesses, and the growing amount of product data to be managed, the...

Content Management Systems

*Note: this blogpost was written by our friends at Kontent.ai in support of Commerce Days Transformation 2022. Check them both out! 👍 How can you create a cohesive experience for customers no matter what channel they’re on or what device they’re using? The answer is going omnichannel. What Is Omnichannel Content? Omnichannel content is about...

E-Commerce

A few years ago, the very ideal of a 30-minute delivery would make most e-commerce stores balk. On the other side of the pandemic, however, consumer demand has changed – and so too has businessses ability to cater to it. Customers have always wanted to buy better, cheaper – and now – faster. So, how did we go from...

*Note: this blogpost was written by our friends at Prefixbox in support of Commerce Days Transformation 2022. Check them both out! 👍 Site search users generate up to 80% of revenue for an online store, yet nearly 50% of retailers say they haven’t invested in search.  One of the most effective ways E-Commerce sites can maximize revenue in their...

Data Consulting

Data is the future, data is the new oil… we’ve all heard the idioms that user data is going to be important. Yet watchdogs, consumer activities and government officials are likewise imposing stricter privacy and security regulations. As such, the future of privacy and data is at something of a crossroads. Surely, for data collection and...

Data Consulting

If data scientists try hard enough, everything can be measured in terms of parameters. In the workplace, we quickly apply these principles to know processes that be automated based on those parameters. One area that doesn’t always get considered is human resources. Perhaps it’s because we don’t consider employees to be piles of data, but there’s...

Systems Integration

The energy sector in Poland is currently facing one of the biggest challenges of recent times: the need to prepare for the integration process with the Central System for Information on the Energy Market (Centralny System Informacji Rynku Energii or CSIRE for short). Legal changes in recent years have left electricity distributors and sellers facing complex...

E-Commerce

Experience is everything these days. At least it might seem so between hyperpersonalization, customer experience and a hundred other buzzwords ending in experience (more on that later 😉 )   Specifically in e-commerce & retail, this is an increasingly obvious direction, so we have one encompassing term: experience-driven commerce. Well, one...

E-Commerce

The internet has always been a bit of a pendulum for e-commerce stores. On one hand, stores can reach a wider audience than a physical outlet but, on the other hand, so can all their competitors.  Typically, companies try to swing the pendulum in their favour through tried and tested means: good marketing, good promotions. But what if the...

Systems Integration

If we said that “experience is a key driver for success” in business, you’re immediately thinking about the consumer, right? After all, customer experiences are a key advantage and lead to some of the most popular satisfaction metrics. We measure the customer engagement rate, their returning loyatly and other related factors –...