Hyundai is a leader in the automotive sector and one of the highest-rated global brands.
Unity Group has just finalized another contract with Hyundai Motor Poland.
Hyundai – an innovator in the automotive industry
The Korean brand has been on the market for over half a century. According to the Interbrand Report from 2019, Hyundai ranks 36th among the most valuable brands in the world (an increase of 4.6% compared to 2018). Hyundai is also one of the groundbreakers and leaders in implementation of modern technologies in the automotive sector. In 2019, they were recognized with two top-tier awards for the most innovative brand at the Automotive Innovations Awards.
Digitalization of the automotive industry
Unity Group and Hyundai Motor Poland have been cooperating for four years, a fruitful period during which several large projects have been carried out. The companies have now decided to formally announce their relationship.
“Cooperation with Hyundai Motor Poland is another milestone in our experience in the automotive industry. We understand the significance of digitalization processes taking place in the automotive sector, and that’s why we’re proud to interact with a global brand that understands how important technological changes are for development,” says Sebastian Błaszkiewicz, Sales Director at Unity Group.
The cooperation of the companies reflects the trend of digitalization visible in the automotive industry. On the one hand, the changes associated with it include the production of increasingly modern, futuristic car models; on the other, it is a transformation of processes and mechanisms in the operation of enterprises. This is reflected, for example, in the growing popularity of electric cars, the growing role of shared means of transport (Mobility-as-a-Service), emphasis on data security, and optimization of production and delivery processes.
Unity Group and the car sector
Hyundai Motor Poland is another customer from the automotive industry in the Unity Group portfolio. In its history the company has cooperated with such brands as the Volkswagen Group and Toyota. We have completed projects for automotive industry leaders in the fields of strategy and implementation of omnichannel solutions, systems supporting production and logistics processes, and dedicated solutions supporting the business process.